Is design really that important for your business?

July 11, 2025
Web Design

Is design really that important for your business?

Absolutely — and the numbers prove it.

A five-year study of 300 publicly listed companies found that those in the top quartile of the McKinsey Design Index (which measures how effectively a business uses design) outperformed their competitors with 32 percentage points higher revenue growth

(Source: McKinsey & Co)

75% of users judge a company’s credibility based on its website design.

Let that sink in.

These aren’t just stats — they’re a wake-up call for businesses of every size.

In today’s digital world, your website is usually the first impression you make. So ask yourself: how would McKinsey rate your current website?

If you’ve got questions or you're ready to turn your site into a 24/7 marketing machine, let’s chat.

What do you think?

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